The tourist-religious mobility of the “silver-haired people”. The case of Pietrelcina (BN)

  • Rosa Anna La Rocca University of Naples Federico II Department of Civil, Architectural and Environmental Engineering
  • Romano Fistola Department of Engineering University of Sannio
DOI: https://doi.org/10.6092/1970-9870/5767
Keywords: elderly people, silver tourism, accessibility, coultural territorial network

Abstract

This study deals with religious tourism as a particular social and cultural activity attaining high levels of interest also in the scienti c context. Within this form of tourism, the segment of “senior travelers” plays an important role considering the increase of the popula- tion aging phenomenon. Although there is not yet a unique and shared de nition of senior tourism, it is possible to outline some char- acteristics to de ne this speci c form of use of the urban system. The case study of Pietrelcina (BN) in Campania has been considered as a meaningful example of international religious pole connected to San Pio cult. In this regard, the study is aimed to explore the possibilities of de ning territorial strategies for the promotion of territorial resources. The main objective of this study is to overcome the sectorial approach, based on the “mono-pole supply” (the organization of tourist ows “exclusively oriented”, centralized in the most popular destination), suggesting a systemic-territorial supply recon guration aimed at improving the accessibility to older slow tourism. The study, thus, proposes a recon guration of the territorial organization in order to pre gure a systemic territorial-supply aimed at improving particularly accessibility referred to older slow tourism. Slow tourism as innovative form of territorial use could improve the relationship between tourism and territory that was the original sense of pilgrimage.

Downloads

Download data is not yet available.

Author Biographies

Rosa Anna La Rocca, University of Naples Federico II Department of Civil, Architectural and Environmental Engineering

PhD in Urban Town Planning and Territorial Science, researcher of the Department of Civil, Architectural and Environmental Engineering at the University of Naples Federico II . Her research activities mostly focus on three lines: the relation technological innovation and urban transformations; integration between city, mobility and environment, particularly referred to the sustainability issues; urban phenomena that can impact the organization of urban systems, especially refereed to the tourism activities inside the city. 

Romano Fistola, Department of Engineering University of Sannio
Associate professor of Urban Planning Technique and Government of Territorial Transformation at the University of Sannio. His researches concern the field of city and territory sciences focusing on three main topics: the relationship between technological innovation and urban transformation, urban and territorial risk, the systemic interpretation of the city.

References

Allan, C. B. (1981). Measuring mature markets. American Demographics, 3(3), 12-17.

Bencardino, F. & Marotta, G. (Eds.) (2004). Nuovi turismi e politiche di gestione della destinazione. Prospettive di sviluppo per le aree rurali della Campania. Milan, IT: Franco Angeli.

Branchik, B. J. (2010). Silver dollars: The development of the US elderly market segment. Journal of Historic Research in Marketing, 2(2), 174-197. doi: https://doi.org/10.1108/17557501011042542

Corrado, F. (2005). Le risorse territoriali nello sviluppo locale: un confronto interdisciplinare. Florence, IT: Alinea Editrice.

Fadda, S., (2004). Il PIT di Pietrelcina. In Colaizzo, R. & Deidda, D., eds (2003) Progetti e immagini del territorio. L’esperienza del PIT nelle regioni del Mezzogiorno. Roma: Donzelli.

Fistola, R., & La Rocca, R. A. (2018). Slow Mobility and Cultural Tourism. Walking on Historical Paths. In R. Papa, C. Gargiulo, R. Fistola, Smart Planning: Sustainability and Mobility in the Age of Change (pp. 301-322). Cham, CH: Springer. doi: https://doi.org/10.1007/978-3-319-77682-8_18

Fistola, R., La Rocca R. A. (2018). Slow Mobility and Cultural Tourism. Walking on Historical Paths. In: Papa, R., Fistola, R., Gargiulo, C.,eds, Smart Planning: Sustainability and Mobility in the Age of Change, Springer

Giannopoulou, M., Vavatsikos, A. P., Lykostratis, K., & Roukouni, A. (2014). Using GIS to record and analyse historical urban areas. Tema. Journal of Land Use, Mobility and Environment, Special Issue INPUT 2014. doi: http://dx.doi.org/10.6092/1970-9870/2525

Hugues S., Sheeranb P., Pilatoc M., 2018, Over-tourism and the fall of Venice as a destination, Journal of Destination Marketing & Management, Volume 9, September 2018, Pages 374-376.

La Rocca, R. A. (2014). The Role of Tourism in Planning the Smart City. TeMA. Journal of Land Use, Mobility and Environment, 7(3), 269-283. doi: http://dx.doi.org/10.6092/1970-9870/2814

Lazer, W. (1986). Dimensions of the mature market. Journal of Consumer Marketing, 3(3), 23-34, doi: https://doi.org/10.1108/eb008167

ONT (2008). I Prodotti Turistici in Campania Il Turismo Religioso. Retrieved from http://www.ontit.it/opencms/opencms/ont/it/documenti/archivio/00772

Papa, R., Gargiulo, C., Franco, S., Russo, L. (2014). Urban smartness Vs urban competitiveness: a comparison of Italian cities rankings 2014, TeMA. Journal of Land Use, Mobility and Environment, Special Issue INPUT2014. doi: http://dx.doi.org/10.6092/1970-9870/2555

Rashid, A. G. (2018). Religious tourism–a review of the literature. Journal of Hospitality and Tourism Insights, 1(2), 150-167. doi: https://doi.org/10.1108/JHTI-10-2017-0007

Shoemaker, S. (1989). Segmentation of the senior pleasure travel market. Journal of Travel Research, 27(3), 14–21, doi: https://doi.org/10.1177/004728758902700304

Shoemaker, S. (2000). Segmenting the mature market: 10 years later. Journal of Travel Research, 39(1), 11–26 doi: https://doi.org/10.1177/004728750003900103

Published
2018-10-16
How to Cite
La RoccaR. A., & FistolaR. (2018). The tourist-religious mobility of the “silver-haired people”. The case of Pietrelcina (BN). TeMA - Journal of Land Use, Mobility and Environment, 67-84. https://doi.org/10.6092/1970-9870/5767
Issue
2018: Special Issue 2.2018. Elderly Mobility
Section
Special Issue 2018. SIET Elderly mobility

Copyright (c) 2018 Tema. Journal of Land Use, Mobility and Environment

Creative Commons License

This work is licensed under a Creative Commons Attribution 4.0 International License.

Authors who publish in this journal agree to the following:

1. Authors retain the rights to their work and give in to the journal the right of first publication of the work simultaneously licensed under a Creative Commons License - Attribution that allows others to share the work indicating the authorship and the initial publication in this journal.

 

2. Authors can adhere to other agreements of non-exclusive license for the distribution of the published version of the work (ex. To deposit it in an institutional repository or to publish it in a monography), provided to indicate that the document was first published in this journal.


3. Authors can distribute their work online (ex. In institutional repositories or in their website) prior to and during the submission process, as it can lead to productive exchanges and it can increase the quotations of the published work (See The Effect of Open Access)